Our ongoing major project

An AI financial advisor for businesses.

We’re building an AI that learns from how businesses like yours have performed, so owners of small and medium businesses can see what the numbers say before they decide.

Every financial decision you’re facing, a business like yours has already made.

Wouldn’t it be great if an AI could learn from all of them, tell you what the numbers say about your next move, and show its working?

That’s our ongoing major project

How it works

Three sources, one answer you can check.

Every insight comes from data we can trace, and the advisor shows its working. The illustration below shows the shape of it. It is not the product, and it gives no real advice.

Illustration only In development · no real data, no real advice
Pick the kind of decision
1
What it takes into accountEvery source it reads before it says anything
3
What you get backThe answer, with its working shown
01

Your books

Connects to your accounting software and reads the numbers itself.

  • 12 months of cash flow
  • Invoices and payroll
  • Bank feed
02

Licensed data

Financial and market data we buy and license from specialist providers.

03

Businesses like yours · what worked

Businesses in the same niche and area that made this decision and did well.

— compared
04

Businesses like yours · what went wrong

The ones that made the same decision and struggled, and what they had in common.

— compared
05

Our trained models

Machine learning models trained by our team on all of the above, not an off-the-shelf chatbot.

06

Conditions right now

Interest rates, wage levels, and how your sector is doing this year.

rateswagessector

What the numbers say

“Should I take on a second employee?”
    Illustrative verdict

    Projection · next 24 monthsOption AOption B
    Where you’d sit against similar businesses Illustrative · the bar shows how businesses like yours were spread out; the orange marker is you.
    Everything above is a mock-up of the experience we’re building. The figures, chart and verdict are placeholders and do not come from real data. Words in [brackets] are where real numbers would go.
    Who it’s for

    Owners of small and medium businesses.

    Most small businesses make their biggest financial decisions without the analysis a large company would have. We have spent three years working with them, from trades businesses to new start-ups. This is the tool we wanted to give them.

    In development since February 2026. There’s no launch date yet. When it’s ready, you’ll hear it here first.